From the words of Andres Nichols, the Creative Director behind this campaign, "It’s honest, powerful, and it puts real people at the center. Not defined by the disease they live with, but seen for who they are: strong, resilient, full of life. The kind of people who face things most of us can’t imagine and still show up with courage, humor, and heart."
We were honored to executive produce and shoot this “I Am” Global campaign for AbbVie Pharmaceuticals. Scroll down two see two of the video edits, samples of the still work and also a peek behind the scenes with our incredible team.
Agency: Prophet
Director: Tim Llewellyn
Executive Producer: Teeson Reps
Assistant Director: Lucia Tarro
First AC: Jamie Llewellyn
DP: Mike Sun
Grip: Rythum Vinoben
Sound Tech: Boston Pro Sound
Prop Stylist: Verne Cordova
Wardrobe Stylist: Lauren D'Avolio
Hair: Mariolga Pantazopolous
Make Up: William Murphy
Lighting Tech: Eric Moran
Digital Tech: Alex Jones
Photo Assistants: Tyler Glickman & Ricky Ortiz